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Seven Restaurant
Seven
Restaurant
The agency's first task was to create a strategy that would help change the positioning of Seven as heavy, scary and inaccessible to a large luxury audience. The new positioning had to be more humane and welcoming, while conveying the values of Seven: premium, privacy, exclusivity.
✓ SMM
✓ Management
Key Results
The agency prepared an SMM strategy that communicated Seven's role in significant events in people's lives (birthdays, wedding proposals, business meetings, etc.), and the high standards and quality of the products were emphasized through the account's visuals.
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